마저 못한 잡다한 이야기들.... He spoke, we write @@
by sodal
rss

skin by jiinny
The Reds, the Blues, and the Greens-Benkler

차기 미국 대통령 오바마가 그랬지요..우리는 blue states도 아니고 red states도 아니고 the united states라고...근데....벤클러 교수에게는 블루도 아니고, 레드도 아니고 green이 제일 인가 봅니다. 세상의 진실에 대해 알기 쉽게 설명하려고 노력하는 인자한 할아버지의 분위기가 풍기는 그런 글이네요. 손녀 ^^의 느낌으로 읽어 보시죠. (근데, 이 양반 외모와 달리 생물학적 나이는 믿기 어려울 정도로 젊더군요)   



-------------------

Imagine three storytelling societies: the Reds, the Blues, and the Greens. Each society follows a set of customs as to how they live and how they tell stories. Among the Reds and the Blues, everyone is busy all day, and no one tells stories except in the evening. In the evening, in both of these societies, everyone gathers in a big tent, and there is one designated storyteller who sits in front of the audience and tells stories. It is not that no one is allowed to tell stories elsewhere. However, in these societies, given the time constraints people face, if anyone were to sit down in the shade in the middle of the day and start to tell a story, no one else would stop to listen. Among the Reds, the storyteller is a hereditary position, and he or she alone decides which stories to tell. Among the Blues, the storyteller is elected every night by simple majority vote. Every member of the community is eligible to offer him- or herself as that night's storyteller, and every member is eligible to vote. Among the Greens, people tell stories all day, and everywhere. Everyone tells stories. People stop and listen if they wish, sometimes in small groups of two or three, sometimes in very large groups. Stories in each of these societies play a very important role in understanding and evaluating the world. They are the way people describe the world as they know it. They serve as testing grounds to imagine how the world might be, and as a way to work out what is good and desirable and what is bad and undesirable. The societies are isolated from each other and from any other source of information.

Now consider Ron, Bob, and Gertrude, individual members of the Reds, Blues, and Greens, respectively. Ron's perception of the options open to him and his evaluation of these options are largely controlled by the hereditary storyteller. He can try to contact the storyteller to persuade him to tell [pg 163] different stories, but the storyteller is the figure who determines what stories are told. To the extent that these stories describe the universe of options Ron knows about, the storyteller defines the options Ron has. The storyteller's perception of the range of options largely will determine the size and diversity of the range of options open to Ron. This not only limits the range of known options significantly, but it also prevents Ron from choosing to become a storyteller himself. Ron is subjected to the storyteller's control to the extent that, by selecting which stories to tell and how to tell them, the storyteller can shape Ron's aspirations and actions. In other words, both the freedom to be an active producer and the freedom from the control of another are constrained. Bob's autonomy is constrained not by the storyteller, but by the majority of voters among the Blues. These voters select the storyteller, and the way they choose will affect Bob's access to stories profoundly. If the majority selects only a small group of entertaining, popular, pleasing, or powerful (in some other dimension, like wealth or political power) storytellers, then Bob's perception of the range of options will be only slightly wider than Ron's, if at all. The locus of power to control Bob's sense of what he can and cannot do has shifted. It is not the hereditary storyteller, but rather the majority. Bob can participate in deciding which stories can be told. He can offer himself as a storyteller every night. He cannot, however, decide to become a storyteller independently of the choices of a majority of Blues, nor can he decide for himself what stories he will hear. He is significantly constrained by the preferences of a simple majority. Gertrude is in a very different position. First, she can decide to tell a story whenever she wants to, subject only to whether there is any other Green who wants to listen. She is free to become an active producer except as constrained by the autonomy of other individual Greens. Second, she can select from the stories that any other Green wishes to tell, because she and all those surrounding her can sit in the shade and tell a story. No one person, and no majority, determines for her whether she can or cannot tell a story. No one can unilaterally control whose stories Gertrude can listen to. And no one can determine for her the range and diversity of stories that will be available to her from any other member of the Greens who wishes to tell a story.

The difference between the Reds, on the one hand, and the Blues or Greens, on the other hand, is formal. Among the Reds, only the storyteller may tell the story as a matter of formal right, and listeners only have a choice of whether to listen to this story or to no story at all. Among the [pg 164] Blues and the Greens anyone may tell a story as a matter of formal right, and listeners, as a matter of formal right, may choose from whom they will hear. The difference between the Reds and the Blues, on the one hand, and the Greens, on the other hand, is economic. In the former, opportunities for storytelling are scarce. The social cost is higher, in terms of stories unavailable for hearing, or of choosing one storyteller over another. The difference between the Blues and the Greens, then, is not formal, but practical. The high cost of communication created by the Blues' custom of listening to stories only in the evening, in a big tent, together with everyone else, makes it practically necessary to select "a storyteller" who occupies an evening. Since the stories play a substantive role in individuals' perceptions of how they might live their lives, that practical difference alters the capacity of individual Blues and Greens to perceive a wide and diverse set of options, as well as to exercise control over their perceptions and evaluations of options open for living their lives and to exercise the freedom themselves to be storytellers. The range of stories Bob is likely to listen to, and the degree to which he can choose unilaterally whether he will tell or listen, and to which story, are closer, as a practical matter, to those of Ron than to those of Gertrude. Gertrude has many more stories and storytelling settings to choose from, and many more instances where she can offer her own stories to others in her society. She, and everyone else in her society, can be exposed to a wider variety of conceptions of how life can and ought to be lived. This wider diversity of perceptions gives her greater choice and increases her ability to compose her own life story out of the more varied materials at her disposal. She can be more self-authored than either Ron or Bob. This diversity replicates, in large measure, the range of perceptions of how one might live a life that can be found among all Greens, precisely because the storytelling customs make every Green a potential storyteller, a potential source of information and inspiration about how one might live one's life. ("The wealth of networks," chapter 5)
-----------------------------------------

 
by sodal | 2008/11/06 10:13 | 2008 | 트랙백 | 핑백(4) | 덧글(0)
트랙백 주소 : http://afternews.egloos.com/tb/2126061
☞ 내 이글루에 이 글과 관련된 글 쓰기 (트랙백 보내기) [도움말]
Linked at Beyond Homophily.. at 2008/11/12 13:57

... --------- Yochai Benkler의 "The Networked Information Economy" The Reds, the Blues, and the Greens-Benkler 저작권, 사회적 생산, 그리고 동기에 관한 Benkler의 견해 ... more

Linked at Beyond Homophily.. at 2008/11/12 14:03

... The Green society 예</a>를 가지고 설명했듯이, 사회적 생산 방식이라는 것 자체가 무한히 많은 컨텐츠를 전제로 합니다. 그렇게 무한히 많은 것들 가운데서....대체로, 평균적으로를 따지는 것은 큰 의미가 없습니다. 사실, 인터넷을 조금만 적극적으로 이용해 보면, 광고에 기반하지 않는, 시장에 기반하지 않는, 이윤 획득에 동기화 되지 않은 수많은, 별처럼 무수히 많은 좋은 컨텐츠들을 만날 수 있 ... more

Linked at Half-a-room : we.. at 2008/11/20 21:34

... network입니다.링크1 : http://cyber.law.harvard.edu/wealth_of_networks/Main_Page링크2 : http://afternews.egloos.com/2126061 ... more

Linked at Beyond Homophily.. at 2008/11/27 07:06

... 생산되고 유통되고 소비되는 것이 바로 네트워크 정보 경제라는 것이다. ----------------- The Reds, the Blues, and the Greens-Benkler 저작권, 사회적 생산, 그리고 동기에 관한 Benkler의 견해 컨텐츠 퀄러티-relavance/accredita ... more

:         :

:

비공개 덧글

◀ 이전 페이지 다음 페이지 ▶